What patients look for on a clinic website
Most patients visit on a phone and want one specific answer. If they cannot find it, they call. So we build the page around their questions, not around a photo of the building:
- Who sees patients, and when — clinicians and services, with days and hours,
- How to book — click-to-call phone, an appointment request form or online booking,
- Insurance or self-pay — which insurance plans you accept and what self-pay visits cost,
- What to bring — referral, ID, insurance card, how to prepare for a test,
- How to get there — address, map, parking and step-free access.
A website that takes calls off your front desk
Every question a patient answers on the website is one call fewer. That only works if the information is current. The most common problem with clinic websites is not the design: it is old opening hours, a doctor who left last year or a price list nobody has touched in two years. Usually because every change needs a developer.
With the optional plan, you request a change in a plain message: “add Dr. Kim to cardiology”, “the front desk closes at 2 pm on Friday”. You review a preview, approve it and can undo it if needed. See how the AI website assistant works.
Forms without health data
A clinic website should inform patients and help them get in touch, not collect clinical details. We keep forms to contact and appointment requests and do not add fields for symptoms, diagnoses or medical history. In the US, that information falls under HIPAA, and it belongs in the systems you already use for patient records. Every form tells patients who handles their details.
Facts, not advertising
Healthcare advertising has its own rules in the US and the UK. We write plainly: services, clinicians’ qualifications, hours, prices and how to book. No “best specialists” slogans, promised outcomes or comparisons with other practices. Plain facts are also what patients trust.
What the website price includes
- design tailored to your clinic, clear on phones and desktops,
- pages for clinicians and services, prices, patient information, contact with a map,
- click-to-call phone and email,
- technical SEO: fast loading, structured data, a sitemap, Google Search Console,
- hosting and SSL certificate free, with no time limit,
- you own the code and content.
Websites start at €1,290$1,490, excl. VAT, one-off. Online booking, language versions or integration with your practice software are quoted separately as modules. Details on the pricing page.
How we start
- A short brief. Give us your current website address or describe your clinic in the form above.
- Free design. We show you how the new website could look and give you a fixed price.
- Version 1. First version within a few hours after we receive all your materials.
- Launch. We connect your domain and submit the site to Google. If we replace an old site, we set up redirects to protect your rankings.